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April 22, 2013

Im Ju Hwan in the new SBS drama "Ugly Alert"



The title for SBS new daily drama has been finalized and confirmed as ‘Ugly Alert’. Actors Kang Sora and Im Joo Hwan have been cast as male and female lead for this drama which previously was known as ‘Bravo My Life’.
‘Ugly Alert’ (written by Jung Ji Woo, directed by Shin Yoon Sup) is a human family drama that shows genuine family love and break down the walls of communication through the priceless sacrifices of a man who becomes the head of household and has two younger siblings to be taken care of through remarriage of the parents. With the scriptwriter Jung Ji Woo and PD Shin Yoon Sup’s 6-years of mutual understanding ever since their great pairing collaboration on Friday drama ‘My Lovely Fool’, ‘Ugly Alert’ has been buzzed as a grand scale daily drama that comes with a solid story line.

Acting-wise star actors Im Joo Hwan and Kang Sora already have a proven acting ability as the male & female main lead character in a miniseries episodes. Kang Sora has shown her impressive professional acting ability through the movie ‘Sunny’ and ‘Paparotti’ as well as the drama ‘Dream High 2’. Im Joo Hwan on the other hand is also an actor with proven acting skills who received Rookie of The Year Award at the Korean Cultural Entertainment Awards in 2009 through his drama ‘Tamna The Island’. ‘Ugly Alert’ is Im Joo Hwan’s first comeback appearance as a main lead after being discharged from military service.
Im Joo Hwan plays the role of Gong Joon Soo, a character who spent a lonely childhood living alone with a swindler father and suddenly having younger step siblings through his father’s remarriage. However, the happy moments last only briefly when he needs to bear for his stepmother’s testament (will) at the age of fifteen and he then enters a turbulent life journey. He then served a prison sentence for murder charges on behalf of his younger brother and after being released from jail, he works at Na Do Hee’s store to polish and hone his sewing skills.
Kang Sora plays the role of Na Do Hee, is an ‘eomchinttal’ of the president of a leading fashion company which was built and established by her grandfather. However, she is a tough, high spirited and workaholic woman who believes one’s power can only be achieved through one’s own efforts and she really hates if people say that she got the team leader position because of her household connection. Just like her grandfather, she wants to have a store at Dongdaemun using her own’s hard work, and this is the place where her life gets tangled up with her employee Gong Joon Soo.
Kim Hyeon Jeong, a representative of the production house Sinyeong Entertainment and Communcations (SYE&C) said, ‘Ugly Alert’ is a human drama that shows the side of a man’s life which probably may look pathetic, foolish and vain life to others but somehow he manages to change the people around him. In addition, it’s a heartwarming family drama that highlights although ones are not blood-related, ones will try to understand and gradually embrace each other’s wound within the family bonding. He also stated that the scriptwriter and director’s ambitious plan is to concentrate on leaving out the extreme revenge and adultery plot that is typical code theme for ‘makjang’ drama, hoping that it will be offering another different dimension of a fun and deeply moving story.
‘Ugly Alert’ a human family drama with a different class and flair, will meet the viewers in May following after drama ‘The Birth of a Family’.

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